In the business world, the rearview mirror is always clearer than the windshield.

Warren Buffett

It's common knowledge that the Internet has enjoyed explosive growth and has affected nearly every industry in every country in the world. It is changing how we socialize, how we educate ourselves and how we do business.
Just what are some of these changes?

Continually Shorter Product Cycles

Especially in the software industry, product cycles are becoming shorter and shorter. Typically, a software product goes through several stages before being released; code is developed, the product is tested internally, then possibly tested by the intended user audience, it's revised and released for sale. Yes, released for sale even though known bugs or deficiencies are present. But these bugs don't affect the overall efficiency of the product, and 'patches' to fix the bug can be issued after the product's release
and downloaded off the internet. The product is out the door and in the market place competing for sales even though it isn't perfect.

Instant Communication Forces Increased Productivity Studies reveal that today's businesses have far less free time to ponder decisions. Email makes it possible to instantly communicate with one another. In business, this accelerated communication means that decisions are expected more quickly. Eliminated are the necessary time gaps made possible with snail mail and slower forms of communication. These time gaps must now be filled with increased productivity in order to keep pace and compete.

Information Overload

Experts estimate that we have created as much data in the last 30 years as our forbearers did in the last 3000 years. The Internet has made information instantly available to everyone at any time. If your customers don't like the
price you quoted for your product, they can find a competitor on the internet, check out their price and use it to negotiate with you. Or, a customer can simply order the product online from your competition. Internet users can even find out your wholesale costs and determine what your markup is. Now that's leverage.

Clearly the Internet has changed and continues to change the way we do business. Are you ready?

Scott F. Geld is the Director of Marketing for Marketing Blaster, Inc., an Internet firm specializing in providing targeted traffic and leads. For more information, please visit: http://www.MarketingBlaster.com

your comments on the article

contact the author

Share this newsletter!
If you know colleagues who would be interested in this newsletter, please direct them to http://www.webizus.com/newsletter.html

To unsubscribe from the monthly newsletter, click on the link below to e-mail your request to us. YOU WILL RECEIVE NO FURTHER NEWSLETTERS from Webizus Technologies if you do.
newsletter@webizus.com?subject=unsubscribe

Webizus takes your privacy seriously. To learn more about Webizus' use of personal information, please read our Privacy Policy at http://www.webizus.com/privacy.html

Disclaimer:
Webizus through the content published makes no warranties or guarantees about the products/ services represented or about the articles presented in the newsletter. The articles by various authors are entirely their own opinion. Webizus holds no responsibility to any damage or loss incurred in any form to any person or organization due to the publication of any of the issues.

Copyright ©1999-2003, Webizus Technologies, All Rights Reserved.

For more information mail us on info@webizus.com

Contact us today for a demonstration of how we can cut down your costs and improve your business:
Email us at: info@webizus.com or call us at +91-9821634476 / +91-22-55910132

Download our corporate profile