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One of the prime drivers of a successful Knowledge
Management in a company is how it manages and allocates its resources
to the project. While infrastructural and technological resources
are important to enable a smooth functioning of the KM activities,
resource building takes a steep rise in importance where bringing
together a team is concerned. The current article hence stresses
more on the human resource in Knowledge Management project in a
company than its other resources. The selection and structure of
the team handling Knowledge Management in the company is vital to
its success. The right mix of executives from various business functions
is necessary to enable a balanced growth in all the areas of the
organization.
However this is marred by the basic and popular misconception among
companies implementing Knowledge Management to think of it as technology
project. This perspective reflects poorly on its resource allocation
and consequently its execution and effectiveness.
Technology is important to a Knowledge Management project only
to the extent that it helps to enable the protocols and procedures
that are planned to bring about knowledge sharing, transfer and
growth. One of the benefits of KM is efficient management internal
and external relationships of the company and technology helps in
bringing closer people who are far away. It also helps in indexing
and archiving of important documents and ‘knowledge assets’
for their easy retrieval and for this, technology infrastructure
is imminent. However to dub Knowledge Management as a technology
project is to kill the project even before it starts!
KM – permanent; KM project – temporary
One more thing that has to be understood about Knowledge Management
projects for the purpose of resource allocation is that while the
managing of knowledge is permanent and never-ending effort, the
‘Knowledge Management Project’ is and (should be) temporary.
The difference between the two is while the former indicates the
organizational culture and in-built nature of its doing business,
the latter is a process to bring the company towards this attitude
of managing knowledge. Having the Knowledge Management project to
run permanently would mean that the company employees and business
units by themselves never becomes self-reliant at managing knowledge.
It also would give rise to the wrong notion that business as it
is usually done and knowledge sharing/ creating/ capture are two
mutually exclusive ideas!
That being said let us explore the memberships to the core team
responsible for implementing the Knowledge Management project. Knowledge
Management projects are usually headed by an executive level person
who dons the hat of the Chief Knowledge Officer. Having this person
close to the executive table brings two benefits – one that
he is able to have a clear business perspective in his plans and
decisions and is not limited by vision and ambitions of a single
department like Information Technology or Human Resources. At the
same time, the Knowledge Management project in the company commands
the respect and seriousness that it deserves from others in the
company.
The CKO...
The CKO need not be technically proficient, though it helps if
he or she is aware of technological capabilities so that the he
can make realistic expectations and assumptions from technology
and not get scared at the prospect of building a Knowledge Management
System. The champion of the project, the CKO has a quite a few things
to attend to. First of all he has to be aware and well researched
in terms of company’s existing intellectual assets. After
discussing with his core team, he has to draft a KM roadmap and
policies in which he has to decide which knowledge assets to build,
which to maintain and which ones to scrap.
The CKO should be good at motivating individual team members and
keeping them aware of the collective vision. He has to keep an eye
on the progress of KM initiatives of different departments. The
CKO is the one who pioneers the KM effort and liasons with the CEO
and his executive office to ensure their commitment, support and
participation, oversee budgeting and its sanctions. He should act
as the captain of the KM ship and coordinate work between the individual
departments and the IT/ human resource departments.
The CKO should be something of an entrepreneur, technologist, consultant
and environmentalist1.
...And his men
The CKO is backed by a core team that facilitates the execution
and planning of the project. This team should include representatives
from each business unit/ product line, representatives from Human
Resources and those from Information Technology departments. The
reasoning behind the mix is such: the business unit representatives
can bring to table their very own set of problems and opportunities
in managing knowledge in their area of operation, they can relate
and communicate to their departments more effectively. The human
resources and information technology representatives act as the
support structure to the rest of the team. The IT department is
obviously required to help crystallize the ideas generated by the
group using its available technological infrastructure and resources
and seek means to develop the best possible solutions in shortest
possible time. Human Resources is needed to offer the group services
such as training, skill mapping, formulating policies, carrying
out surveys etc.
With the probable exception of IT and Human Resources representatives,
all the other members of the Knowledge Management core team should
be put full time on the project. In other words, no one should have
his or her usual business tasks to fulfill AND carry out his/her
Knowledge Management team member role. This ensures that due attention
is paid to the KM project and the members are rescued from the almost
certain fate of ‘The urgent taking precedence over the important’.
The urgent in this case is any current business task that is most
likely to take precedence and most of the team member’s time
from the important – the Knowledge Management project. Once
again, it is the prime objective of any KM project to ensure that
the knowledge nurturing culture is permeated in the fabric of the
organization after which the structure of the core team will dissolve
and the members go back to their departmental responsibilities.
However till then, the team has to remain concentrated on the task
at hand.
The business unit representatives that are selected/ volunteered
from each department have themselves to be enthusiastic and convinced
about the idea of building organizational knowledge. They may not
be the heads of the department; the head of the unit may have other
‘urgent’ business to handle. The team members should
be able to see value for their company as a whole, for their individual
businesses and for the individual employee working in their department
who thanks to a successful initiation in managing knowledge will
be able to devise better products, answer customer queries faster,
find information faster and help colleagues facing problems such
as his with his gained expertise. Their task is to dissipate the
zeal of knowledge sharing among his department, keep an eye on existing
knowledge communities and with the help of the core team develop
them to perform better. He or she will be principally responsible
to identify and motivate the ‘knowledge champions’ –
people in the company who are experts in their respective domains
and also Rudis2 so that they can be the ones who are mentioned in
the company’s online directory of knowledge so that people
from other business units or branches can seek them for help on
specific topics. He or she will be responsible to conduct discussions/
talks among his/her department and brief everybody about the company’s
KM initiatives and the value that it gives to sharing/ capture/re-use
of knowledge.
The human resource and IT departments as is mentioned above provide
support roles with their respective functions. Specifically they
help the Knowledge Management project in the following tasks:
Information Technology:
Perhaps the very reason that technology is the last step towards
bringing an idea to fulfillment and that it is the most tangible(sic)
process, the function invites so much attention (most of it though
is due towards strategic and operational planning). Nevertheless,
the information technology function helps the Knowledge Management
project come to life by its following functions:
Information systems & infrastructure audit
Estimation of new systems/ upgradation efforts
Present to the rest of the team the potential of IT in respect to
the group's plans and objectives
Create and deploy KM plans like building online databases of knowledge
champions, deploying intranet modules like online forums and chat
to help the group develop Communities of Practice (CoPs), build
decision support systems as per plans
Human Resources
Having human interactions and employee development as a forte
helps the human resource department be a valuable support system
for the Knowledge Management project in an organization. The tasks
that are specifically laid out for the HR department include among
others:
Decide on rewards and recognition schemes for knowledge capture
and sharing functions
Conduct surveys and interviews of employees between departments
for steps like information audit and skill mapping
Conduct training on the Knowledge Management programme in the company
and necessary change management sessions
Creating a Knowledge Management core team and allocating other infrastructural
resources is just an initial step towards bringing the whole organization
towards a culture of knowledge capture, transfer and growth. The
culmination of the Knowledge Management team lies at a stage when
there is no need for a separate KM team to reinforce the importance
of knowledge practices in the organization.
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1 The Earl and Scott model by Michael Earl and Ian Scott –
London Business School in association with IBM, 1998
2 Source: Thomas Stewart in Intellectual Capital, The New Wealth
of Organizations - Rudis is a term used to describe those people
in organizations “..who are not key people for any one product
line, but had important expertise in skills and technology that
all the product lines depend on. Rudis were named by Patricia Seeman
when she worked at Swiss pharmaceutical company Hoffman-LaRoche.
As a part of a project....she asked people what they knew and what
they did, she encountered several – the first was a man named
Rudi – who answered simply, 'I sort of help people out' ”
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